Adtech

5 Tips for Getting Your Ads.txt Syntax Right

Venatus becomes first gaming publisher platform to achieve IAB's Gold Standard 2.1 certification

Venatus is proud to be the first global gaming publisher platform (supply-side support) to achieve IAB’s Gold Standard 2.1 certification, leading the industry in driving improved supply chain transparency, ad quality and brand safety.

Building a sustainable ad model: Creating value for advertisers

Offering advertisers a way to engage meaningfully with the publisher’s audience results in a profitable experience for both sides of the ad exchange.

What are direct ad sales? And how can publishers benefit from them?

What are Rich Media ads? And how to boost Site Profitability with them

Why Advertisers should Consider In-Game Advertising

In-game advertising refers to the placement of adverts within native video game environments, offering a seamless integrated advertising experience for both players and advertisers alike. This guide will cover the benefits of in-game advertising, formats available to advertisers and key considerations to acknowledge when choosing in-game placements.