Gfinity Digital Media

A global Gaming & Esports leader, Gfinity Digital Media is a renowned name in the industry. Gfinity plays host to highly engaged gaming audiences with a phenomenal network and reach.

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ClientTarget AudienceStrategyCreativeResults

Gfinity Digital Media

Gfinity Digital Media (GDM) is the home of all things gaming, esports & entertainment. Comprised of 8 websites and more than 50 social media channels - GDM reaches 16 million highly-engaged gamers on web every month, combined with more than 75 million impressions from a 7 million strong audience across social. GDM exists to be the destination for gamers - from those interested in top releases and console news, to esports fans looking to level-up their game with the latest hardware.

Target audience

Inventory / Network

Gfinity Esports, Real Sport 101, Real Gaming, Racing Games, Stealth Optional, Epic Stream, Siege.gg, Stock Informer, MTG Rocks

The Gfinity Digital Media portfolio reaches an average of 16million users per month, amassing over 30million page views. Its main audience are users aged between 18-34, with roughly 82.5% being male and 17.5% being female. GDMs key territories are the United States, United Kingdom and Canada, and is highly popular across English speaking countries.

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Strategy

Gfinity Digital Media utilises all major formats offered by Venatus, including display banners, rich media takeovers and both in/out-stream video. In addition, Gfinity can facilitate custom placements should advertisers request this.

Gfinity Digital Media

Creative

Ad Formats

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Delivery

Close partnership brings great results

In the past two years, Gfinity has seen incredible growth across its largest properties, gfinityesports.com and realsport101.com. Venatus' ability to book global, direct campaigns alongside programmatic sales has resulted in significant CPM increases and aclose partnership with one of the World's largest gaming and esports names.

+598%

Revenue change (RealSport 101)

+598%

+63%

Fill rate increase (Epic Stream)

+63%

4x

CPM (GFinity esports)

4x

Results.

Testimonial

“We are delighted to announce the expansion of our relationship with Venatus to drive engagement across some of our fast-growing websites. GDM continues to deliver against our key strategic pillar of “what we own”, collaborating with some of the most innovative names in the digital gaming space, sharing expertise and technology to cross-sell to an ever-growing community of gamers.”

John Clarke

CEO

Gfinity

Gfinity Digital Media

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