Venatus, a leading global gaming and entertainment advertising solutions provider, announces the acceleration of its global expansion strategy with three key hires: Sacha Bunatyan as the company’s first chief marketing officer (CMO), Sterling Wharton as president North America and Dominique McAree as senior account director for West Coast Operations.
All three bring decades of international advertising and gaming experience garnered from companies including Electronic Arts (EA), the FT, Dentsu, Coty, Buy.com and WildTangent. The expansion will solidify Venatus’ position as a leading player in the industry focused on delivering innovative advertising solutions to publishers, advertisers and gamers.
The company leverages its extensive network of industry professionals, strategic partnerships and cutting-edge technology to drive growth and superior results for its clients across North America, Europe, South Korea, Australia and The Philippines.
Sacha Bunatyan joins Venatus as the CMO, responsible for leading the company's marketing efforts and driving strategic initiatives to enhance brand awareness, customer acquisition and overall global business growth.
"We are thrilled to have Sacha join Venatus as our CMO," said Matt Cannon, COO at Venatus Media. "Her extensive experience and strategic vision will be instrumental in expanding our brand awareness, strengthening client relationships and partnerships, as well as driving business growth."
Venatus also welcomes Sterling Wharton as President, North America. Wharton brings over 25 years of media experience, including 15 years from his tenure at Electronic Arts where he was VP commercial brand partnerships and North America Retail. His expertise in the gaming industry, coupled with his extensive network and business acumen, will contribute to Venatus’ continued success in reaching gaming audiences and driving monetisation opportunities.
Dominique McAree joins Venatus from Electronic Arts, where in his 10 years he’d successfully scaled multi-channel global brand partnerships across the digital ecosystem with Fortune 500 businesses.
"We are excited to have Sterling and Dominique join our team," stated Rob Gay, CEO and co-founder of Venatus. "Their extensive experience and strong relationships within the gaming industry will be instrumental in further developing Venatus’ position as a leading digital advertising solutions provider in the gaming and entertainment sectors."
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